Why Hurom

Hurom’s Slow Squeeze Technology is a juicing method that squeezes fresh fruits and vegetables slowly at high pressure. This advanced squeezing technique uses a combination of squeezing, filtering, and mixing technologies to produce high-quality juices. Our slow juicers are designed to preserve the flavors and aromas of fresh fruits and vegetables by minimizing oxidation and their exposure to the heat generated by the juicer’s motor.

Our reputation for making high-tech juicers has been growing worldwide, with our slow juicers having won several prominent design awards, including the Red Dot Award, iF Product Design Award, and International Design Excellence Awards (IDEA). Our patented Slow Squeeze Technology, which uses a vertical auger, has been certified by over 100 institutions, proving our technical capabilities.